Yesterday we had our first Women’s Night in the store, with our super guest Magda Lewy-Boulet. She is so cool! Attendees got to run with Magda (if they wanted) and then hang out while Magda shared her running experiences. We also talked about women-specific products – some that are really great, like the Nathan pack that Magda actually helped design, and other products that just change the size and color to make it “suitable” for a woman. Of course, great products don’t have to be women specific. Most of the time, sports nutrition is sports nutrition, and if you want fewer calories, you just use less of it. Magda also likes GU products (she worked there for several years), in particular the GU Electrolyte drink and GU Recovery drink (Strawberry Watermelon – mmm). The GU formula has the carbs and electrolytes you need, and nothing that you don’t need. No artificial colors or flavors.
Everybody got goodie bags and we raffled off some fun prizes. It was great to have everyone talk about running and things related to running too, like diet and rest and recovery. It seems like more women are getting into running than ever before. Take a look around you next time you’re out running or biking – I noticed way more women than men out for their Sunday afternoon jog. Some were in pairs, some alone, but they were getting out there, and that’s really cool.
Suggestions for more women’s nights? Let me know!